Senior Global Brand Manager (m/f/d)

As a Senior Global Brand Manager, you proactively evaluate and shape the global brand situation and translate it into a groundbreaking global brand plan. You strategically take into account the brand's vision/strategy and promote the achievement of brand and corporate goals. You take the strategic responsibility for a comprehensive product portfolio. In doing so, you analyze the existing range and competition independently and profoundly, identify sustainable optimization potentials with a focus on increased profitability, control complex change processes and implement defined measures in close coordination with leading specialist departments. You conduct and manage international product innovation and innovation projects from design to market launch. In doing so, you act independently agencies, internal stakeholders and markets, while maintaining challenging schedules, budgets and complex stage gate processes. You are proactive market & consumer needs, leading profound market research and contributing significantly to the strategic development of the global innovation pipeline. You act as an experienced brand ambassador to ensure consistent, brand-compliant communication and control the international implementation of brand assets. You will support and advise the regional teams in developing brand plans, marketing measures and go-to-market strategies. You take over the professional leadership of Junior Global Brand Managers and actively contribute to development. You support the Marketing Director / Global Brand Lead in the development, implementation and evaluation of defined communication measures and the creation of communication sets (e.g. website, social media). You have a comprehensive A&P responsibility for your guided projects, including strategic budget planning and internal coordination.

You have a successfully completed degree in Business Administration with the focus on marketing, ideally with a Master's degree. You have at least 7 years of relevant professional experience in a comparable senior position in fire management, preferably in the FMCG industry, ideally in the DACH market and in a global or European role with leadership responsibility. Embossed strategic thinking, high analytical skills and the competence to transform complex data and insights into feasible, business-relevant insights. You put the consumer at the centre of your work. You have proven convincing experience in managing complex, interdisciplinary project teams, showing a high degree of self-initiative and leading projects with excellent multi-tasking skills to success. You are motivated to work with different countries and cultures in an international environment and to bring leadership experience to cross-functional teams. You have excellent communication and presentation skills in German and English (safe for negotiation). You have a strong passion for the area of sweet pastries, want to immerse yourself deeply in the world and encourage you to actively participate in products from concept to supermarket shelves.

Great colleague: women who work with passion in marketing and look forward to new support. A workplace in our headquarters in Hanover with the best accessibility directly at the Lister Platz, as well as the possibility of mobile work from the home office. Flexible working hours in sliding time and the (as we find) world's best operating restaurant. Germanywide travel by GermanyTicket as a job ticket, many sports options with Hansefit and fit by bike with your JobRad! High responsibility and design space in your area. .