0Lead & Funnel Management Expert – Real Estate Financing (m/f/d)
ING Deutschland | Germany | 60xxx, 65xxx Frankfurt am Main | Permanent position | Full time / Home office | Published since: 01.09.2026 on stepstone.de

Lead & Funnel Management Expert – Real Estate Financing (m/f/d)

Branch: Insurance and financial ser... Branch: Insurance and financial services


With around 10 million customers, ING is the third largest private customer bank in Germany. Whoever works at ING doesn't just do a job. Working with us is the chance to make success. How do you succeed? By taking responsibility every day, pursuing ambitious goals together and also evaluating the small contributions. We open the doors to be successful – and you go through.

Lead- & Funnel Management Expert – Real Estate Financing (w/m/d) at Frankfurt

Leads, Channels & Customer Journey – on these topics you came to the funnel? Data and digitality are your duo to success? And a corporate culture in which teamwork, drive and willingness to use are raised, you'll find just as good as us? Perfect! Join your CV now and open new doors to customers in real estate financing with us. .

Your tasks • Your profile • What we offer

Our E2E conversion tunnel strategies are always better thanks to you, as you analyze our existing lead flow to the smallest detail and identify and continuously realize optimization possibilities. Not only do you develop existing ones, you also go new ways: you gain new and innovative lead sources, start strategic action recommendations for lead generation and prepare them in a structured-analytical lead reporting as a basis for decision-making for management, management and disciplines. Of course, you also take the issue in our lead distribution, so make sure that You land across the channel along the entire sales tunnel and all sales channels at the right address and use the new possibilities through AI. You are consistent with your colleagues – e.g. from product management, marketing, channels or sales – in short, develops our lead management strategy together and optimizes the customer journey. Markets, competitors and trends can be explored in depth, identify potentials and opportunities for growth, and unlock new lead sources in no time. In all this, you also act in complex situations sovereignly all stakeholders and answer topics, analyses and subprojects independently and end-to-end, successfully and effectively.

Study of economics or similar qualifications Multiannual professional experience in channel management as well as cooperation with digital and sales interfaces, ideally in credit or real estate financing environment Understanding Digital Funnels (Web & App), Tracking, Attribution and Customer Journeys Fit in MS Office, common tools for data query & analysis, the creation of quantitative business cases as well as high-quality management documents Safe handling of data. KPIs and Performance Methods Embossed analytical, strategic and conceptual thinking with high ownership, ownership and implementation strength Communication skills, sovereign and confident stakeholder management Ability to think beyond your own horizon and develop sustainable solutions Good German and English in Word and Scripture

Operating pensions, asset-effective services, free Deutschlandticket & Bike LeasING, operating restaurant Hybrid work model: In addition to work in the office, you can also work on the mobile – as part of operational, legal and regulatory requirements. Individual working time models, Sabbatical, support for care & childcare costs Own budgets for personal development and health plus personal equipment budget for your mobile workplace

Location

ava ING Deutschland
60486  Frankfurt am Main
Germany

The text of this ad was translated from German into English using an automatic translation system and may contain semantic and lexical errors. Therefore, it should be used for introductory purposes only. For more detailed information, see the original text of the ad at the link below.

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