Werkstudent*in | Brand Management LSCN by LASCANA (m/f/d)

OTTO is one of the most successful e-commerce companies in Europe. With more than 18 million articles and more than 34,000 brands, otto.de is now one of the leading German online shopping platforms. As a marketplace, we are constantly opening up for other brands and partners and thus continue to grow. Relax? Not our thing! Not yours either? Then come to board and shape the future of e-commerce with us.

Diversity belongs to us, like the Elbe to Hamburg: We stand for openness, respect and tolerance, without If and But. Let's put the sails together – regardless of where you come from, who you love or what you believe in. Because you're unique and that's what we're looking for.

With us you can bring ideas and advance projects, engage in networks for your heart topic and actively shape our corporate culture. Trying things, thinking new, being innovative, growing beyond themselves – this is our mindset. Let's reach something big together. Whether you work on campus or at home. We are a ten-member team of motivated colleagues whose passion is the partnerships with our largest and closest customers in the online sector. For precisely these partnerships, we have founded our young sub-brand LSCN by LASCANA, with which we add the offer of our key accounts to a particularly fashionable collection with the target group of Gen Z. We rely on a dynamic “Social First” marketing approach, with which we deliberately and innovatively stand out from our established umbrella brand. Many speak of “Homeoffice” – we of “hybrid or mobile work”: You can work remotely up to 50% of your monthly working hours. Our teams, together with their leadership, decide how to balance out local time and mobile work.

You support the creation of sales and marketing documents as well as the operational preparation of diverse marketing measures. You coordinate product patterns for shootings, sales activities and other brand-relevant applications. You will test the market, competition and trends, and set up benchmark analyses for the strategic development of the brand. You support the planning, organization and support of marketing events, fire trips, fire collaborations and influencer cooperation. As a fully-fledged member of our key account team, you will also get to know the diverse facets of the sales and create acquisition documents and support in the preparation of customer appointments. You're not sure if the place fits you? – We are happy to contact Selvin Oral (selvin.oral@lascana.de) from the team.

Must-have: You are a enrolled student*in with focus on BWL, sales, fire or fashion and design management, or you are in your Gap Year between Bachelor and Master. You can support us from 1.10.2026 for at least 1.5 years (18 h/week). You enjoy self-responsible and independent work as well as enjoy communication with external business partners and adjacent departments. Self-employed work is self-evident for you and you value accuracy when performing your tasks. You have very good MS Office skills (in particular Excel and PowerPoint). Your language level: German C1 (skilled language use) and English B2 (self-employed language use). Nice-to-have: Ideally, you have already gained first practical experience in brand management or sales (preferably in the fashion industry). You have a pronounced affinity for fashion and are interested in the latest trends. You have Adobe Photoshop knowledge.

Professional & personal development Further training courses such as OTTO Academy, Digital Learning Platforms (including Master Plan), Mentoring, Hospitations, Open Feedback Culture, Vocational Orientation Formats, Collaboration in Final Works, Fixed Personnel and Direct Persons in HR Culture and cooperation Students@OTTO Community & Networks, Coworking & Social Spaces, Leadership at eye level, flat hierarchies, independent & independent work, regular employee surveys, Leading Principles, free hot drinks and diverse – also vegan – food offer Remuneration & supplementary benefits Attractive remuneration (from €17.23 per hour), 15% staff discount (on OTTO articles as well as numerous Benefits & staff offers (e.g. events, travels), 30 holiday days p. a., basic technical equipment Students@OTTO Onboarding One-week onboarding program for students consisting of: Welcome Session, Pulse Lectures, Get-Together & Board Stalk Work-life balance Hybrid working model with up to 50% remote work per month, flexible working hours (running time) & hours (up to 18 h per week and full 37.5 h in the semester holidays possible) Health and well-being Mindfulness and stress management courses, occupational health & psychosocial advice Mobility Germany ticket, free parking, e-store columns, StadtRAD stations & many Benefits more! !