Product Manager Wine / Spirits (m/w/d)

Our client is one of the largest distributors and importers of wine and spirits in Germany. The family-run company has developed into an internationally operating group within the last nearly 100 years. With subsidiaries in Europe, USA, South Africa and Switzerland, it is one of the leading international players in the industry.

For our clients we are looking for you as brand / assortment / brand / product manager (m/w/d). In this function, you have the overall responsibility for the assigned brands in the range – from strategic brand management to operational implementation to success analysis. The area of responsibility includes both international brand partners and self-branded projects.

You are a creative, strategic thinking personality (m/w/d) with a strong brand understanding? You know the needs of the ON- and OFF-Trade POS and position brands specifically with the appropriate communication strategy? Then we look forward to your application and exchange with you! [MBK/129756]

HAPEKO is the first address for professionals and managers in Germany. The focus of the activity is the creation of links between specialists and executives with a professional desire for change and suitable companies. HAPEKO (www.HAPEKO.de) is represented throughout Germany with more than 20 locations. Brand Responsibility & Supplier Contact: Strategic and operational support for national and international brands, including direct communication with suppliers Brand Strategy & Communication: Development and Implementation of Brand, Communication and Marketing Strategies for B2B and B2C Data analysis & action planning: Analysis of market and sales figures for deriving growth strategies for brand and sales Budget & Project Management: Responsibility for Budget, pricing and coordination of agencies and external partners Product introduction: Introduction of new products and ongoing assortment optimization in close coordination with relevant departments

Complete BWL degree with focus on marketing or comparable training as well as experience in fire management, ideally in the FMCG/drink industry Knowledge of the wine or spirits market as well as safe handling of Microsoft 365 and analysis tools Good understanding of brand management, product management and trading mechanisms combined with strategic and creative thinking Team-oriented, interdisciplinary working and enthusiastic for wine, lifestyle and brand creation Strong communication, organized, convincing in appearance, self-initiative and responsible

Responsibility for well-known national and international brands in the wine range Design-free space in a dynamic, brand-oriented environment Close cooperation with international partners and decision-makers Attractive, growth-oriented work environment with long-term perspective JOBV1_EN