0PR and Influencer Manager (m/f/d)
Börlind GmbH | Germany | 70xxx, 75xxx Calw, Stuttgart | Permanent position | Full time / Home office | Published since: 23.02.2026 on stepstone.de

PR and Influencer Manager (m/f/d)

Branch: Production of foodstuffs, c... Branch: Production of foodstuffs, confectionery and tobacco products


We are a successful, medium-sized family company based in the North Black Forest, which produces a wide range of high-quality cosmetic products under the well-known brand names ANNEMARIE BÖRLIND – Natural Beauty and DADO SENS Dermacosmetics and sells worldwide in selective specialist trade and in authorized online channels. We owe our continued growth to more than 240 employees: they have been involved every day in our Börlind success story since 1959. Our Media & Communications team is looking for support as soon as possible Projektmanager (m/w/d)

Your tasks • Your profile • What we offer

Media Relations & Press Communications: You will primarily process national media requests, press releases, opinions and press materials. You prepare creative press releases according to marketing and PR plan. You always look at timings and preliminary courses. Topic planning & Storytelling development: You will find exciting PR topics beyond the marketing plan and develop a convincing storytelling. Press Monitoring & Data Management: You test and analyze national media reports (Print & Online), report press databases, CRM address distributors and the press area in the Digital Asset Management system. Relationship Management & Partner Control: You actively build relationships with relevant media and journalists in DACH. PR events & media activities: You plan and implement Press Days, editorial visits and PR events, organize film contributions and engage media partners in interviews. Influencer Marketing: You design, tax and develop influencer campaigns in line with the target group and brand positioning. You know the relevant KPIs and also burn for the numbers behind the creative content ideas. Cooperations & Cross-Partnerships: You know the power of good cooperation. Together with the team management, you develop strategic partnerships and cooperations with effect in line with brand and marketing goals.

Education: Completed studies or training in the field of communication, media, journalism, etc. Experience: Practical experience in PR, marketing or media work in beauty, fashion or lifestyle. Text & language strength: Very good language feeling and excellent German knowledge in word and writing, good English skills. Strategic & organized: Structured, conceptual and reliable working with the ability to control several projects in parallel. Communication & Network strength: Secure appearance, high social competence and joy in building sustainable media and influencer relationships. Creativity & Drive: Joy in creative work and a high self-initiative, flexibility and resilience complete your profile. Industry affinity: enthusiasm for beauty/cosmetics as well as understanding for brand and target group communication.

A future-oriented workplace in a successful, dynamic family business with an unlimited contract of employment A value-adding collaboration at eye level in a motivated team Support and support for individual training opportunities through our BÖRLIND Academy An attractive remuneration and a private pension grant An extensive range of employees, starting with free and discounted products, health benefits and bike leasing Annual employees:inside events The possibility for mobile work

Location

ava Börlind GmbH
75365  Calw, Stuttgart
Germany

The text of this ad was translated from German into English using an automatic translation system and may contain semantic and lexical errors. Therefore, it should be used for introductory purposes only. For more detailed information, see the original text of the ad at the link below.

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