Senior Manager MarCom (Press & PR) (m/f/d)

You plan, answer and implement press and media communication measures internally and externally within an interdisciplinary team – with increasing focus on digital channels and social media You’re a content all-rounder and you’ll create a variety of content from classic editorial formats to modern content formats. You know the trends and mechanics of relevant social media channels and bring a high affinity for digital communication in the B2B environment You are responsible for social media communication for B2B trade fairs and tax external agencies and service providers You develop relevant topics and content formats and ensure consistent, targeted communication across all channels You analyze performance key figures, guide optimization measures and continuously develop the social media strategy You organize and coordinate national and international media and influencer events and ensure their digital extension You build relationships with influencers, media and other multipliers and sustainably You design, organize and realize media cooperation You perform administrative tasks such as the maintenance of website and newsletter content and the creation of press releases

You have completed training or studies in marketing, communication, trade fair/event management or a comparable field of expertise You bring multi-year professional experience in journalism, marketing or agency environment – ideally in the trade fair or event area You have a wide range of experiences in the development and implementation of communication and marketing strategies as well as in the targeted content creation You have sound media and channel competence in digital and classic communication formats You are safe in dealing with generic AI and use it specifically in communication work You know the mechanics and trends of relevant social media channels and have experience in collaboration with influencers and content creators You think networked, work across the field and keeps complex relationships in mind You convince by excellent written and oral communication skills You have knowledge of English in word and writing

Flexible working hours for a good work-life balance Good possibilities for mobile work Further training (including inhouse ACADEMY) Mobile equipment (laptop/iPhone) Attractive compensation package with Christmas and holiday money 30 days holiday per year Employer-funded occupational pension schemes Individual mobility budget (free parking or public transport ticket or bicycle leasing grant) Subsidised canteen with healthy, daily changing dishes Other Benefits: height-adjustable desks, pme family service, Kitaplatz-Kontingent, free drinks