Manager Loyalty Programs (m/w/d)

Welcome to AIDA - the company where team spirit is really lived. Come to our international AIDA family and work at one of the most famous and innovative cruise companies worldwide. To protect the beauty of the seas and the earth, we are pioneers for sustainable cruise. Discover your #PlaceToWe. We will look for you at our company headquarters in Rostock at the next possible time.

Planning, organisation, implementation and tracking of the AIDA Club program on board and on board as well as project management for its technical development/relaunch Support and further development of the expedient binding programme, implementation of B2B binding actions and regular monitoring of success and derivation of measures Develop automated Loyalty dialogue concepts for targeted customer approach, maintain content and automate, personalize and digitize club websites as well as dialog advertising Implementation and further development of cooperation with partner companies as well as maintenance of contacts within the framework of the customer loyalty program Market analysis and trend assessment in loyalty management for B2C and B2B, including deriving concrete recommendations for action Responsible for managing the Loyalty Program and budget management

Studies in economics, tourism, services or communication sciences or a comparable qualification Professional experience in customer loyalty programs, Loyalty and marketing, communication and/or sales Knowledge of common production methods for Direct Mailings (online/offline) and, where appropriate, Publicity Safe feel for texts and images as well as high affinity on the topics digitization of business processes and CRM A pronounced analytical and strategic way of thinking Very good knowledge of German and good English as well as safe handling of MS Office 365, email providers, content management system and ideally Adobe Very good communication skills, flexibility, a high level of creativity, team skills and self-initiative JOBV1_EN