Marketing Technology and AI Lead (m/f/d)

Moving passionately draw on a line – with the spirit of innovation and creativity You are already developing the products of tomorrow. Much has been done to make Schmalz a market leader in the automotive industry with vacuum and for ergonomic handling systems. Are you a mover? Then fit perfectly with a dynamically growing family business: to Schmalz. Marketing Technology und AI Lead (m/w/d) Agentic AI, Marketing Automation and Lead Development in the Marketing of the International Schmalz Group

You actively promote the use of AI and automation in marketing and identify applications with measurable extra-responsibility for our international marketing organisations. Together with campaign, channel and process managers, you will analyse existing workflows and translate them into scalable digital and AI-based solutions. You are responsible for the introduction and further development of our enterprise-wide agentic AI system within the marketing environment and their successful application in the daily business. As a product owner for marketing technologies, in particular in the field of marketing automation, you are taking up information from the international marketing teams, prioritizing them and controlling their implementation to the global roll-out. You are responsible for the implementation of automated lead-development streams along the Sales Funnel and develop lead-innovation concepts, automations and the content and marketing sets required for this purpose. As a technology expert within the branding, you are driving forward the development of marketing processes through AI, automation and marketing technologies. You report directly to the Head of Marketing at Schmalz Group.

You have a graduated degree in marketing, business information, business, digital business or a comparable subject. You have multiannual professional experience in international B2B marketing and have an experience at the intersection between branding, automation and AI. You have practical experience with marketing platforms such as HubSpot, Marketo, Salesforce or comparable solutions and understand how branding platforms, data and auto maturations are used to scale branding processes. You combine strategic thinking with a pronounced hand-on mentality and have experience in the practical application of AI as well as ideal agentic AI systems. You understand Lead Management, Lead Nurturing and Sales Funnels and learn how to increase their effectiveness. You communicate safely in German and English (C1 level) and convince by analytical thinking, initiative and joy of bringing new solutions into practice.

Jointly successful: employees receive a direct participation in the profit of enterprises in the form of a successful premium each year. Attractive benefit premiums: employees benefit from additional benefits such as profitsharing or indi­vidual benefits. A variety of career opportunities: Whether it is a class leadership or a specialist or project manager. Lifelong learning: The Schmalz Academy offers countless possibilities for your personal development. Flexible working time: adapting the working time models to the in­dustrial needs of employees. Whether from home or on the move: Thanks to modern IT equipment, you can choose your workstation flexibly. 1800 employees worldwide 31 locations worldwide 100 percent in family ownership 7x excellent as top employer