Werkstudent Global Brand Content & Communications Eucerin (w/m/d)

We at Beiersdorf want to help people feel comfortable in their skin - and our commitment goes far beyond skin care. For 140 years we have been developing innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast and Labello. We act according to our Purpose WE CARE BEYOND SKIN and take responsibility for our consumers, our employees, the environment and society. Behind every brand, product and success are our more than 20,000 employees. For them we live an integrative culture of respect and trust, which is strongly oriented towards our values - CARE, COURAGE, SIMPLICITY and TRUST. We also focus on diversity by appreciating the uniqueness of each individual and committing ourselves to giving everyone the same opportunities.

Become part of the living Eucerin Content Team as a working student and support the Global Brand Communications & Content Manager for dry skin. This is more than just a supporting role, it is the chance to become a co-creator that contributes to the creative implementation of our global brand strategy and helps us to establish links between different channels. You immerse yourself in the world of brand communication and actively identify opportunities to strengthen the positioning of Eucerin in the area of skin indications and to shape the history of a world-renowned skin care brand. This role offers practical experience in a fast-paced, innovative environment where your creative ideas and analytical insights contribute directly to our success. If you have a passion for brand building, content creation and the latest trends in communication, you will be blossoming in this dynamic position.

Content & Communication support:

• Support the development and implementation of content strategies through various digital and traditional channels.
• Support in creating appealing content, including social media posts, presentations and marketing materials.

Market & Competition Analysis:

• Observe and analyze competition activities and market/channel/content trends to identify opportunities and insights.

Cross-functional cooperation:

• Coordinate internal teams (marketing, digital, medical) and external agencies to ensure smooth project implementation.

Creative support & ideas generation:

• Bring your creative ideas to improve brand positioning and communication strategies.
• Help us find new and innovative ways to present Eucerin and our products.

Administrative & operational support:

• Support the Global Brand Communications & Content Manager for general administrative tasks.

• Support project tracking and reporting.

• You are currently enrolled in a Bachelor's or Master's degree course in marketing, communication, business or related fields

• You have a strong passion for brand building, content creation and digital communication

• You have a proactive and creative mindset and are ready to introduce ideas and take initiative

• You have excellent organizational and time management skills

• You have strong communication and interpersonal skills and the ability to work effectively with different teams

• You have a 'Hands-on' mentality and a positive attitude

• You have a good understanding and passion for digital and social media trends

• You have strong analytical and conceptual thinking skills

• You are familiar with the Microsoft Office Suite (Excel, PowerPoint, Word)

• You speak fluent English (written and oral)

• Preferred experience in marketing, communication or brand management

Employee discount Location in the heart of Hamburg Sports and leisure activities International work Attractive remuneration restaurant Student Networking Events New working environment JOBV1_EN