Dual study program in Marketing (B.A.) - RheinLust Agency

Start your future in the field of marketing together with the agency RheinLust and the IU International University (IU). In dual studies, you combine practical work in the company with courses on two days a week on campus. Interactive teaching materials help you to deepen your knowledge.

The agency RheinLust is an event, marketing and PR agency in Düsseldorf-Carlstadt. Since 1998, it has been planning and implementing events, marketing campaigns and press and public relations. The Düsseldorf Fish Market at the Tonhallenufer is one of the most famous projects. A small team and direct cooperation shape the agency everyday.

Become part of our team and start with us on April 1, 2027.

At the practical partner - Agentur RheinLust: You don't have to pay tuition fees – we take care of this from the agency RheinLust for you! You benefit from benefits You have development and training opportunities You can participate in our team events You work with motivated and competent colleagues: At the IU - Campus Düsseldorf: A state-approved study, with practical content and the degree Bachelor of Arts (B.A.) Your study advice, study guides and teachers support you at any time and you learn in small groups You have the option to apply for BAföG Ideal career prospects await you through practical teaching You benefit from attractive discounts at UNiDAYS, Spotify, 25hours hotels and other IU partners

You support the planning, organisation and implementation of events such as the Düsseldorf Fish Market You’re working on marketing campaigns and online marketing measures You create content for social media together with the team You support press and public relations in ongoing agency projects You communicate with customers, business partners and organizers You bring your own ideas for events and communication measures

Start your studies at the IU with (special) abitur, a qualified professional degree or as a national. Technicians:in/operator:in You can demonstrate German knowledge according to language level B2 and good knowledge You count on your strengths of organizing talent, stress resistance and team skills Career prospects: You gain practical experience in event management, marketing and public relations. You develop your organizational, creative and communicative skills. These experiences form a basis for your later career entry into agencies, marketing departments or corporate communications.

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