Social Media Manager (full-time) Focus on Campaigns & Influencer Marketing (m/f/d)

You think in campaigns, target groups and reach – not just in posts? Then you are right with us! Social Media is a central part of our communication and is intended to be more closely involved in our advertising campaigns in the future. As part of our Brand & Campaign team, you take over the strategic and operational implementation of Paid Social Media campaigns – in close cooperation with internal teams and external agencies. Development and implementation of paid social and funnel strategies as part of integrated brand and campaign communication Conception, planning and implementation of target group and channel specific campaigns for Instagram, Facebook and TikTok Control of cooperation with our influencer agency, including the creation of cross-border briefings, selection of influencers and the release of content Control, monitoring and continuous optimization of ongoing campaigns based on defined KPIs and regular reporting Independent management of campaign budgets Development of powerful ad-creatives in close cooperation with the social media team and external agencies Identification of market and trend potentials, particularly influencer marketing, and introduction of new impulses

At least 5 years of experience in social media advertising with full responsibility for paid social campaigns and sound know-how in influencer marketing holistic, strategic and result-oriented thinking with a pronounced hand-on mentality with a focus on efficiency and effect Strong analytical skills, safe to use numbers as well as tools such as Excel and Ads Managers of Meta, TikTok & Co Structured, independent working, team player mentality and experience in cooperation with agencies and interdisciplinary teams Interest in trends in social and influencer marketing and motivation to test new formats Very good knowledge of German in word and writing

As one of Hamburg's top employers, we have a lot to offer you! These include: Flexible work and up to two working days in the home office per week A safe workplace in an established, excellent brand company Individual training and development opportunities An open, collegial and Hanseatic corporate culture “Rund-Um-Versorgungspaket” consisting of occupational health management, own employee restaurant, occupational retirement provision etc. central location at Hamburg-Dammtor, HVV-Deutschlandticket with grant