Chief Marketing Officer / CMO / Marketingleiter (m/w/d)

HAPEKO is the first address for professionals and managers in Germany. The focus of the activity is the creation of links between specialists and executives with a professional desire for change and suitable companies. HAPEKO (www.HAPEKO.de) is represented throughout Germany with more than 20 locations.

Our client is a dynamically growing, owner-operated company based in the Stuttgart area. With a highly digitized business model and a strong focus on data-based services, it is one of the innovative players in its industry.

The company is characterized by short decision-making, a creative and performance-oriented environment and a pronounced team culture. The highly professional employees work on modern digital products and actively shape the company's brand strategy and external impact.

In the course of further growth in Germany and abroad, we are looking exclusively for a leading person with a fingertip feeling and a creative mindset as Chief Marketing Officer (m/w/d). In this position, you are responsible for the entire marketing strategy, developing the team and strengthening both national and international brand presence. As part of the management team, you will make the company's further success!

If you are interested in this versatile position where you can move a lot, send us your CV (even with relevant certificates)! Strategic overall responsibility for all marketing activities of the company Development of an integrated marketing strategy for brand positioning and sales growth Leadership and further development of a ten-member marketing team (text, graphics, video, social media, campaign management) Expansion of digital presence (e.g. website, app, social media, moving image content), enhancement performance marketing Conception, Ensuring implementation including creative design of marketing campaigns across all channels and taking into account PR topics Analysis and evaluation of campaign services and implementation of data-driven decision-making processes Close cooperation with the management and internal stakeholders Responsibility for budget planning, reporting and target definition in marketing

Complete degree in marketing, communication, BWL or comparable qualification At least eight years of professional experience in marketing and several years of experience in managing creative teams Industry experience from e.g. financial services, software / SaaS, digital / telecommunications of advantage (no need) Comprehensive knowledge of digital marketing, brand management, content strategies and campaign analysis Entrepreneurial thinking, analytical strength and view for the whole, a pronounced creative vein as well as a good feeling for trends and target groups Very good knowledge of German and English (sales-proof to native language level)

Responsive management position with large design space Flexible remote activity (local meeting 1–2 x annual) Attractive compensation package (depending on experience) plus Performance-dependent bonus shares 28 days holiday Christmas Eve and New Year's Eve free Private supplementary insurance from day 1 (budget up to EUR 1,200 p.a.) Access to exclusive internal knowledge and training opportunities Modern technical equipment and creative freedom Collaborative, valuable environment with short decision-making JOBV1_EN