1&1 | Germany | 56xxx, 76xxx, 40xxx Düsseldorf, Karlsruhe, Montabaur | Permanent position | Full time / Home office | Published since: 15.02.2026 on stepstone.de
Sales Campaign Specialist B2B - Campaign Execution (m/f/d)
1&1 is one of the leading telecommunications providers in Germany with over 3,100 employees and nearly 16 million customer contracts. With pioneering spirit, unusual ideas and creative teams, we have won a leading market position in mobile and broadband connections. By combining the over 67,000 km long 1&1 fiber optic network and regional networks, we create Germany's most extensive fiber optic network. We also build the most modern 5G network in Europe, based on the new Open-RAN technology. With open interfaces and 5G functions in a powerful cloud infrastructure. Continue the 1&1 success story and design our future product range with innovation and power. Be part of 1&1. .
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Your tasks • Your profile • What we offer
As Sales Campaign Manager Specialist B2B - Campaign Execution at Düsseldorf, Karlsruhe or Montabaur, you will ensure the operational implementation and performance control of our B2B campaigns. You bring concepts into implementation, control assets, channels and touchpoints, and ensure that campaigns are cleanly controlled, measured and continuously optimized. Working closely with Campaign Design, Marketing, Customer Operations and Service Units. Operational implementation of B2B campaigns across push and pull channels Control and briefing of newsletter templates, landing pages, advertising media and sales-supporting materials Responsibility for B2B retention and value management measures Monitoring campaign performance including A/B tests and deriving concrete optimizations Ensuring clean processes along the customer journey Close coordination with service and sales units for successful campaign implementation
Completed studies (e.g. BWL, Marketing, Psychology, etc.) Multiannual experience in the CRM, marketing or customer value environment, ideally in the B2B Embossed Analytical Competence and Experience with Business Cases, Pricing and Tariff Logics Experience in the design of data-driven campaigns Structured working, strategic thinking and a strong sense of distributive potential Very good German knowledge
- Attractive salary
- Strong community of team players
- Working hours of confidence with flexible classification and the possibility of working up to 40% mobile
- Numerous training options on- and offline
- Discounts on 1&1 products and for various leisure activities
- In-house restaurant
- Free drinks and fresh fruit
- Jobrad grant
Location
 | 1&1 | |
| Düsseldorf, Karlsruhe, Montabaur | ||
| Germany |
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