Werkstudent Digital Marketing - Retail Media (m/f/d)

Location: 51063 Köln | Contract type: part-time, terminated | Start date: 01.07.2026 | Job-ID: 954383

What we plan together: With pioneering spirit and start-up mintset, we want to raise the cooperation between REWE, the FMCG industry and the advertising industry to a new level – data-driven, innovative, digital and with a lot of team spirit! To achieve this, we analyze buyers:internal behavior based on Rewe Bonus – as well as e-commerce data and develop customized and measurable advertising concepts for FMCG companies. We use numerous channels online and offline, internally and externally.

What you do with us: You are looking at the whole: creating reports with internal and external interface coordination for marketing campaigns that were implemented together with industrial partners:in the beginning. You think strategic: using different analysis and tracking tools. Your analytical skills are not too short: when creating sales analyses to support the team. Your support is available: Sales Manager support:inside in the planning and operational implementation of campaigns with industrial partners. Your creativity is in demand: cooperation in creating presentations and marketing documents.

What convinces us: First of all, your personality: A structured and reliable way of working distinguishes you as well as your passion for analytical questions. You are registered full-time in a study of economics with a focus on strategy, marketing or a comparable subject. Ideally, you could already gain first practical experience in (digital) marketing or trading environment. You have very good knowledge of MS Office, especially Excel and PowerPoint. A good understanding of numbers and quantitative relationships complete your profile.

What we offer: REWE Group, one of Europe's largest trading and tourism companies, offers unique conditions for those who want to move. Discover a living employer that gives you confidence, free spaces for design and promotes innovation and fresh ideas through flexible structures. Those who work with us and move a lot can also expect a lot: Attractive remuneration as well as discounted food. Flexible working time without core times. Employee discount – 5% purchase discount at REWE and PENNY as well as further discounts at the toom construction market and at DERTOUR Group. A comprehensive health and sports offer. Networked: REWE Group’s enterprise-wide networks, such as our LGBTIQ network “DITO – different together” and the women’s network “f.ernetzt” for the exchange of career and personal development. A complete integration into the teams and the respective workflows, the takeover of responsible tasks and the learning of and with professional colleagues. Possible cooperation for final work (depending on the needs of the respective department). Career entry: admission to the “future steps” binding program with exclusive events and talent pool.

For more information, see jobs.rewe-group.com.

We look forward to your online application with your availability and salary presentation. We cannot send back application documents in paper form.

You have questions about this position (Job ID: 954383)? Then register with our application hotline at 0221 149-7110.

We stress that all people - regardless of gender/sex identity, ethnic origin and nationality, social origin, religion/worldview, physical and mental abilities, age as well as sexual orientation or other individual characteristics - are equally welcome. .