Werkstudent - Social Media / Content Creation (m/f/d)

We don't have an Instagram. No TikTok. No YouTube. But a very good story – and the desire to tell them. We are GUME, a medium-sized company from Upper Bavaria, which manufactures rubber, silicone and composite parts for Siemens, ASMPT, Krones, PARI and many other large and small industrial customers. In the summer of 2025 a new management took over the company at the beginning of 30. We were in short work, now we grow again. The K-Zeitung reported in April ('''Why short work if you can grow?'') – and this is exactly what you're supposed to tell visually. We have: Various machines for technical content Toolmakers who have been with us for 35 years, besides colleagues who have learnt last year Two managing directors at the beginning of 30 who like to go to the camera Crude rubber, which is transformed by injection moulding tools into components that go into operating rooms, engines and ships You start from zero without legacy accounts and start your own brand guidelines. You build what there is not – and decide how our brand sounds on Instagram, LinkedIn and (maybe) TikTok. hourly wage: €16–22. Hours: 15–20 per week. Partial home office. Location Tuntenhausen, about 30 min to Munich, 15 min to Rosenheim by train.

You completely build our social media appearance – strategy, platform selection, tonality, editorial plan. We give you the frame (''B2B industry, honest, technical, sometimes funny') and you fill it. You're creating Content – Reels, Carousels, Shorts, Stories, LinkedIn posts. Text, picture, video. Cut yourself (CapCut, Premiere, DaVinci – Your choice). You're going to the hall. Turning on site is mandatory. Injection moulding machines, tool construction, patterning, material storage – you get access to everything that nobody else sees. You portray people. From the Azubi to the toolmaker with 35 years of experience – everyone here has a story you tell. You work directly with Marius & Michael on personal branding content. Founder content on LinkedIn is 2026 the strongest lever in the B2B, and our two are camera affin. You analyze what works and adapt. We don't have a marketing department that is countering your proposals with ''We've never done that'''. You try, you miss, you learn. You implement industry-specific knowledge. Says: You ask the toolmakers what You do, and translate this into content that also understands non-ingeny.

You're studying anything with media, film, content production, communication, marketing, journalism – or you're demonstrating with your portfolio that the direction of study doesn't matter You still have 1–2 years of study before you (continuity is more important for us than perfect skills) You can video. Says: You're sure to turn with a phone or a mirror reflex, cut yourself and know what in the transverse vs. High format works You can write: Make tonality safe, from Nerd-LinkedIn-Post to loose Instagram caption You work independently. We don't have a social media department that gives you tasks. You're planning your week. You got Bock on B2B industry. We're not a lifestyle brand. Anyone who finds industrial storytelling exciting (and perhaps realizes that there is a huge under-served market) is gold right here. Plus, no need: experience with Founder content, B2B marketing, technical affinity, Adobe Suite / DaVinci, AI tools (Midjourney, Runway, Sora, Nano Banana etc.)

16–22 € / hour (depending on experience), 15–20 h/week Home Office – Cutting and concept make you remote, for turning you come to the hall (Tuntenhausen, 30 min from Munich, Ostermünchen railway station walking) Construction of zero. In 12 months you have documented a complete B2B-Brand building. 99% of all student students don't do that. Full of creative freedom. We have no brand guidelines. You develop the tonality – we give feedback. Direct wire for management. Marius and Michael are your Sparring and Turning Partners You're allowed to use AI. With us ChatGPT, Midjourney, Runway, ElevenLabs etc. is not prohibited, but desired. We believe: Who makes 2026 content without using AI works like a carpenter without a cordless screwdriver. Real results. We set measurable targets (range, social applications, engagement). Young team with a sense of pragmatism. We're 40 people. Managing Director at the beginning of 30, tool building manager at the beginning of 30, production manager