NatuRise UG (haftungsbeschränkt) | Germany | 70xxx Stuttgart | Permanent position | Full time / Home office | Published since: 01.09.2026 on stepstone.de
CRM Specialist (m/f/d)
About NatuRise NatuRise is a fast growing D2C brand for dietary supplements based in Stuttgart. We develop scientifically sound products for the European market and count more than 500,000 enthusiastic customers: within our community. Our bestseller, the Omega-3 Algae Oil Marine Evergreen – is 100% vegan, high-dose, made without fish taste and 100% in Germany. Sustainability is part of the product: Through our 4-element concept, each purchase supports specific environmental projects. We are a powerful team with short paths, direct communication and strong cohesion – coupled with self-responsibility, speed and measurable impact.
Your role A first purchase is only the beginning – you make sure that it becomes a long-term customer relationship. As CRM Specialist (m/w/d), you are responsible for our lifecycle communication with existing customers, especially by e-mail. You build journeys that bind, drive repurchases and start-up buyers: make faithful regular customers – with direct, measurable influence on one of our most important sales levers. .
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Your tasks • Your profile • What we offer
Conception, implementation and optimization of Lifecycle-Journeys along the entire customer journey (e.g. onboarding, post-Purchase, Winback, subscription communication) – especially by e-mail Segmentation of customer base and personalization of campaigns based on purchasing behavior and customer data Current A/B tests on subject lines, content, timing and segments Development and maintenance of KPI reporting to retention, repurchase rate and Customer Lifetime Value (CLV) Close cooperation with our Growth Marketing Manager, Copywriting and Graphic Design to create performant communication content Integration of customer feedback (e.g. reviews, support requests) into lifecycle communication
German knowledge at a very high level (C2) required in word and writing At least 2 years of experience in email/lifecycle marketing, ideally e-commerce/DTC Secure handling of an email marketing/CRM automation tool Analytical thinking, safe handling of key figures such as CLV, retention rate, open/click rate Good sense of speech and understanding for targeted communication
Required experience: Experience in Supplements, Health, Wellness or Beauty Basic knowledge of HTML/CSS for email templates
Flexible hybrid work Direct access to the founders & high ownership Fast decision paths & real impact Training and development opportunities Team-Meetups and modern office in Stuttgart Product discount + Wellbeing membership
Location
 | NatuRise UG (haftungsbeschränkt) | |
| Stuttgart | ||
| Germany |
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