fido GmbH & Co. KG | Germany | 72xxx Rottenburg am Neckar | Permanent position | Full time | Published since: 18.02.2026 on stepstone.de
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Your tasks • Your profile • What we offer
Fido GmbH and Co. KG is an owner-operated family business with over 30 years of experience. We support medium-sized companies throughout Germany with solutions to digitize working environments: conference systems, print IT management and autonomous cleaning robots are part of our product portfolio.
More than 5,000 customers work daily with our solutions. What makes us like: long-term, honest advice, self-responsibility and a strong coexistence.
Your role in fido As a customer relationship manager, you actively develop our digital customer relationships. You ensure that contacts become long-term partnerships – data-based, automated and with the right sense of content, timing and added value.
You work closely with marketing, sales and our internal Tech Solutions team and have a real impact on customer experience across all touchpoints.
With us you do not get a rigid task package, but real responsibility:
Planning, implementation and further development of CRM, email, newsletter and mailing lines (HubSpot) Active customer care and activation including cross- and upselling campaigns Development and optimization of marketing automation and workflows in HubSpot Conception and implementation of automated campaigns for sales support and customer success Conception, construction and implementation of data-driven social media campaigns (e.g. LinkedIn, Instagram) Target group segmentation and development of appropriate content and customer journeys Analysis and evaluation of relevant KPIs (opening rates, CTR, conversions, engagement) Close cooperation with sales, purchasing and the internal Tech Solutions Team Care, structuring and further development of CRM data, processes and standards Optional: Participation in website and content topics (shopware of advantage)
You've already gained first professional experience in digital marketing or CRM – on the agency or corporate side – and are you going to be responsible for your own topics instead of just working on to-dos?
You think customer relationships holistic, are you looking for automation, data and new formats and are you looking to develop existing customers in a targeted way? Then we should meet.
1–2 years (or more) experience in online marketing, CRM, customer success or digital relationship management First practice with email marketing, newsletters, marketing automation or CRM systems Experience with HubSpot is a big plus – alternative experience in data-driven social media campaigns Structured, proactive mode of operation with a lot of own initiative Understanding customer journeys and data-driven work Very good knowledge of German in word and writing
You are the right person for this role when... you want to actively fill this place with life – not only manage you develop your own ideas, campaigns and customer journeys together with colleagues you like to test, improve and draw the right conclusions from data Education, curiosity and proximity to trends for you are intrinsic motivation you want to take responsibility and make marketing really
Long-term perspective in a stable, owner-operated company Plenty of design space and own areas of responsibility Short decision-making and direct communication Modern, sustainable offices with very good equipment Comprehensive training and individual training opportunities Family team culture with low fluctuation Benefits like Free parking Beverages and Biokiste Corporate Benefits Employee events Occupational pension
Location
![]() | fido GmbH & Co. KG | |
| 72108 Rottenburg am Neckar | ||
| Germany |
The text of this ad was translated from German into English using an automatic translation system and may contain semantic and lexical errors. Therefore, it should be used for introductory purposes only. For more detailed information, see the original text of the ad at the link below.
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