Testo SE & Co. KGaA | Germany | 79xxx Titisee-Neustadt bei Freiburg | Permanent position | Full time / Home office | Published since: 06.06.2025 on stepstone.de
* After clicking the Read more button, the original advert will open on our partner's website, where you can see the details of this vacancy and contact information. If you need a translation of this text, after returning to our website it will be prepared and you can read it by clicking the Show full translation button.
Your tasks • Your profile • What we offer
We convince our customers with high precision measuring instruments and innovative solutions for tomorrow's measurement data management. Since 1957, 3,900 employees have been developing, producing and marketing our products in 37 subsidiaries worldwide. Design things and develop. We see not only the staff but also the people in you! As part of our international marketing team, you take responsibility for the global campaigns in the Refrigeration product area within the HVAC/R Business Unit (heating, ventilation, air conditioning and refrigeration). In this varied and strategically embossed position, you have great scope for design and can actively shape the orientation and visibility of your product area. Their focus is on generating high-quality leads through targeted campaigns and developing the market presence of our solutions in refrigeration technology. Your tasks are in detail: Responsibility for product and application-related marketing communications in the Refrigeration area Development and implementation of international marketing plans and target group-specific campaigns for lead generation Creating convincing benefits and sales support materials for different target groups and channels Control and briefing of external service providers and close coordination with internal interfaces (including product management, sales, digital marketing) Success measurement and continuous optimization of campaigns based on defined KPIs (e.g. leads, range, sales) Further development of the content strategy and integration of commercial marketing measures Market and competition monitoring as well as budget and time planning in close coordination with the Team/Group Lead HVAC/R Marketing
Completed studies or comparable training with focus on marketing or communication At least three years of professional experience in a comparable position, ideally in the international B2B environment Experience in the marketing and introduction of technical products in the international B2B environment Knowledge of all relevant on/offline communication channels and touch points Customer, service and earnings orientation Technical understanding and experience in project management Knowledge of Marketing Automation Tools (e.g. Eloqua), MS Office and Google Analytics. Very good knowledge of German and English Design and presentation strength as well as text security An independent and reliable operation
Flexibility is trump: With us you can make your working hours flexible and, of course, also work on a mobile basis (hybrid work). Salt and Benefits: We offer a fair and efficient salary. You can also expect extensive benefits such as Hansefit and JobRad. Design space: We agree on common goals that you pursue independently. A challenging and dynamic environment awaits you in our global company. Career development: We offer targeted training opportunities and diverse, also international career opportunities. Your professional development is important to us. Modern technologies and digital communication: state-of-the-art technology and digital media are self-evident for us and enable efficient communication with one another. JOBV1_EN
Company location
Location
![]() | Testo SE & Co. KGaA | |
Titisee-Neustadt bei Freiburg | ||
Germany |
The text of this ad was translated from German into English using an automatic translation system and may contain semantic and lexical errors. Therefore, it should be used for introductory purposes only. For more detailed information, see the original text of the ad at the link below.
For more information read the original ad